お客様は、商品のことをよりたくさん知りたいはず。ADOBE scene7 は、商品画像の拡大表示や回転表示などの機能を簡単に実現出来るSaaSのサービスだ。Nikeもこのサービスを使用している。
One Scene7 customer that has embraced this concept "to the extreme" is Nike. Nike's website takes full-screen viewing to the nth degree, enabling eager shoppers to click on a product of interest and populate the entire screen with images of that product. Clicking to zoom reveals deeper levels of detail, and the small guide in the upper right corner of the screen enables full-screen dynamic pan and zoom, revealing the product details and delivering an incredibly realistic view that might otherwise only come from an in-store shopping experience!
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http://blogs.adobe.com/scene7/2010/02/from_shoes_to_shirts_bigger_is.htmlPR