The campaign was designed and delivered by online content solutions provider Flixmedia.tv, long-term partner of both Dabs and Acer.
Using augmented reality technology, Flixmedia.tv has produced a three-dimensional view of the Acer Aspire 5738D laptop. It creates the illusion of depth and allows users to see the product from more than one perspective.
Promotional banner ads encourage dabs.com visitors to click through to the dedicated landing page, follow the 3 simple steps and ‘live the 3D experience’. Users are then encouraged to press ‘3’ on their keyboards to find out more and purchase the laptop from Dabs.
via netimperative.com
http://www.netimperative.com/news/2010/may/dabs2019-augmented-reality-ad-puts-virtual-laptop