APPLE FILES AUGMENTED REALITY PATENT FOR iPAD - See Details HEREForrester Research says "it will be a disruptive technology that changes the way consumers interact with their environments. It will bridge the real and digital worlds, enabling new ways to engage customers via advanced digital interactivity". Juniper Research predicts over 50,000 mobile AR apps will be available by 2015.
This full day event (11-6) will feature the top minds in AR. Topics covered will include:
- The development, deployment and marketing of mobile AR apps for smartphones and tablets
- Separating the hype from reality
- What are the current and future uses of AR?
- Latest supporting technologies
- Technical challenges
- Monetization of mobile AR
- Protocols and standards
- Brand case studies
- Social networking and social media and AR
- Mobile AR and the enterprise
- Advertising and marketing strategies
Who should attend? - Developers, Operators, Brands, Agencies, Publishers, Technology Providers, Gaming Companies, Start-ups, Enterprise, Handset, Tablets and Device Manufacturers, Internet and Search Companies, Content Providers
SPEAKER SUBMISSIONS DEADLINE IS AUGUST 12th
The Mobile Augmented Reality event will explore one of the most exciting segments in mobile and truly an extraordinary opportunity for developers, brands, agencies and the enterprise.
(via & more http://mobilearevent.net/ )