2008年から位置情報ベースのスマートフォン向けARサービスを提供しているTagwhat デイブ氏へのインタビュー。興味深い回答だ。Tagwhat は、改革や改善を経てようやく現在の状態になったようだ。
In 2008, Dave Elchoness launched Tagwhat as an augmented reality social network. Disappointed with results, the company has redesigned and relaunched, embarking on an ambitious digital storytelling project.
Originally an augmented reality social network, Tagwhat has changed dramatically since its initial launch. Still focused on augmented reality storytelling, Tagwhat’s “Great Stories at Places” app now aims to let users experience hidden stories everywhere they go. The company’s team of journalists and filmmakers have amassed thousands of original and curated stories told in words, images, video and audio, and these are organized into channels focusing on topics such as music, food, nature and art.
1. Where did the idea for Tagwhat come from?
We spent a lot of time watching other mobile products that use location and felt that they missed something important. We love stories and fundamentally believe that people are curious about their surroundings. So we set out to build an app that delivers multimedia at places in a way that enriches the user and the place. Walk by a place and get a great story that relates to it. That’s what we’re about.
(via & more
http://www.springwise.com/features/wise_words/wisewords_daveelchoness/)
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ARマーカーの角度により、倒れるARトラクター - Realidad aumentada con fisica - augmented reality #AR
