Breeding-Edge Technology comes to the Fashion Industry
As some of you may know, the last couple of weeks have been quite exciting for technology and fashion. While big hardware manufacturing companies were showcasing the latest mobile devices, tablets and gadgets at IFA 2012 and event all over the world, fashion designers have been deep diving into the Fashion Week events in New York, London and soon Paris.
In the last couple of years I have noticed an increasing interest from fashion designers and brands to bring more engaging experiences to consumers on their retail spaces and high end events. However, 2012 is pushing the expectations of what fashion and technology can do together.