(via YouTube byAurasmaLite)Jamie Oliver has become the first ever chef to embrace a new mobile technology to get more people into the kitchen and cooking. Channel 4 has launched an app as a companion to the new TV series and book, which integrates with Aurasma's augmented reality software.
Dishes from his latest TV series, 15-Minute Meals, are delivered as digital Meal Cards, containing ingredients and equipment lists, nutritional information and the ability to set reminder for the TV series.
The 15-Minute Meals app is available free on iPhone, iPad and iPod Touch now from iTunes: http://itunes.apple.com/gb/app/jamies-15-minute-meals/id561014358?mt=8