忍者ブログ
このブログは、拡張現実 及び 仮想現実 が使用された最新の情報と事例などを掲載しています。---This blog publishes latest information and the case where AR (Augmented Reality) and VR (Virtual Reality) are used, etc.
2026 . 01
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  • Profile
    NAME:
    Etsuji Kameyama (亀山悦治)

    Profile:
    拡張現実(AR)や仮想現実(VR)の技術は、BtoC・BtoBの分野での活用が始まっている。このブログではAR、NUI、各種センサーに関わる最新の事例や技術を中心に紹介。
    ARやVRのシステムやソリューションの導入を検討されている方は、こちらか、私までご連絡ください。エンターテーメント分野、印刷分野、家具や機器の配置シミュレーション、操作支援、などへの技術選定、アプリケーション開発、運用、コンサルテーションに対応します。

    -私が関係しているサイト
    - twitter (@kurakura)
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    - ITmediaマーケティング
    - SlideShare (ekame)
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    - YouTube (ekame)
    - myspace Music (KURA KURA)
    - The 25 Most Tweeting About AR
    - Twitter most popular
    - AR Mind Map
    - AMeeT-拡張現実の紹介(ニッシャ印刷文化振興財団)
    - デジタルサイネージとAR(デジタルサイネージ総研)
    - Capital newspaper
    - Pingoo
    - 話題沸騰のAR/VRがスマートワークを進化させる(スマートワーク総研)

    インターネット学校「スクー」の90番目の講師
    AR, VR, MR + HMD, Smart Glass が生活とビジネスを変革
    Contact me 問合せはこちら
    AR活用相談、AR関連セミナー講師などの依頼についてご連絡ください。
    SSL標準装備の無料メールフォーム作成・管理ツール | フォームメーラー
    はじめてのAR(拡張現実)アプリ導入
    ARアプリの基本的な知識から選定方法まで身に付けることができる資料。
    Ninja Search
    Google Search
    カスタム検索
    アーカイブ
    Present number of visits
    Counter
    感覚デバイス開発

    あらゆる産業において、様々な新規デバイス・システム開発や新規サービスを創り出すべく注目が集まっている。とくにセンサー素子開発やセンサ・センシングシステムなどの研究開発者の方、ロボット開発における感覚器代替分野の研究者の方、関連業界の方々へ。
    よくわかるAR〈拡張現実〉入門

    次世代のプロモーション手法として脚光を集めるほか、エンターテイメントやコミュニケーション、教育や医療のツールとして幅広い活用・発展が期待されているARの世界がよくわかる入門書が電子書籍で登場
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    [PR]上記の広告は3ヶ月以上新規記事投稿のないブログに表示されています。新しい記事を書く事で広告が消えます。


     A free public artist talk by Boston-based media artist and activist John Craig Freeman on his use of augmented reality (AR) for public artworks and interventions.

    7-7:30PM meet and greet; 7:30-8:30PM lecture + questions.

    SOMArts Cultural Center, 934 Brannan St. San Francisco.
    "Public space is now truly open, as artworks can be placed anywhere in the world, without prior permission from government or private authorities – with profound implications for art in the public sphere and the discourse that surrounds it."

    John Craig Freeman has twenty years of experience using emergent technologies to produce large-scale public works at sites where the forces of globalization are impacting the lives of individuals in local communities. 

    He is currently an Associate Professor of New Media, at Emerson College (Boston) in the Department of Visual and Media Arts and a Visiting Scholar at the Center for Research in Computing and the Arts, at UC San Diego.

    http://johncraigfreeman.wordpress.com/

    Support for this talk is provided by Southern Exposure's Alternative Exposure Grant Program.http://soex.org/artistsresources.html

    Presented by Upgrade! San Francisco http://www.upgradesf.org/

    (via http://www.happenstand.com/sanfrancisco/events/8074-emergent-technology-as-art-practice-and-public-art-as-intervention)


    Anonymous Artist Confesses Circumstances of Arrest

    PR
    Event held in Nokia in Australia. The dance is danced with the AR dancer by the digital signage of the outdoor installation. 

    オーストラリアのノキアで行われたイベント。屋外設置のデジタルサイネージでARダンサーと一緒にダンスを踊る!

    People in Oz test out their kicking and dancing skills against an Augmented Reality (AR) version of Angry Birds and music star Timomatic

    (via YouTube by  )
    Application for smart phone to experience foot wear of GORE-TEX in AR. If it is not a fitting, isn't it enough in 3D viewer that doesn't use AR either though AR of NIKE is also so?

    GORE-TEX の フットウェアをARで体験してもらうためのスマホ向けアプリケーション。NIKEのARもそうだけど、フィッティングではないのなら、ARを使用しない3Dビューアでも十分じゃないかな。


    Discover GORE-TEX® Footwear with SURROUND™ Product Technology in a new dimension. With your Smartphone and Augmented Reality. 

    Available for iPhones and Android Phones.
    Get the SURROUND™ App in the App Store or Android Market (Google Play)

    Visit http://www.gore-tex.co.uk/surround

    (via YouTube  )
    QRcode is read by the QRCode scanner function of smart phone application program onvert and the object is fixed. It sits in advertising space when the recognition sound is heard. Then, AR that does 2D and animation can be achieved. 
     
    スマートフォンアプリ onvert のQRCodeスキャナー機能でQRcodeを読み取りオブジェクトを確定。認識音がしたら広告紙面にかざす。すると2DやアニメーションするARを実現することができるというもの。

    Augmented Reality Advertising 


    Augmented Reality CD Album


    Augmented Reality Movie Poster


    Augmented Reality Art Gallery demo


    Augmented Reality business card

    You can combine a QR code and AR in one with onvert.com - for free. Augmented Reality allows you to project 3D content from any business card, advert, poster or similar printed media. Just create your code online, add a link, Photoshop your layers and even 30 seconds of sound if you wish. The onvert app is free to download for iPhone or Android and the QR code will link to your website if the user scans with a standard QR code reader.

    (via YouTube by  )
    Figure in the future when AR is achieved at the time of brought some cases together. 

    幾つかの事例をまとめた、ARが実現する未来図のようです。


    In NIKE of athletic shoes, it is good satisfying the user experience with 3D and AR. It is a commodity explanation application program that introduces here using AR. Let's sit in the image marker with black background of this article after the application program is installed with AppAStore free of charge in AJ2012. A wonderful experience will be sure to be obtained. It achieves it with the AR engine that works in high-speed and lightness. 

    スポーツシューズのNIKEは、3DやARでユーザ体験を満足させるころが得意だ。ここで紹介するのは、ARを使用した商品説明アプリ。AJ2012でAppAStoreでアプリを無料インストール後、この記事の背景が黒い画像マーカーにかざしてみよう!素晴らしい体験が得られることは間違いないだろう。高速、軽量で動作するARエンジンで実現している。



    By now you’ve heard how the Air Jordan 2012 can be customized to fit the way you play. Two interchangeable innersleeves, three cushioning systems – you’ve got options with the most adaptable hoops shoe ever made.

    To help you experience the Fly Around, Fly Over and Fly Through flight systems for yourself, we’ve brought the AJ2012 app to the iTunes Store and Android Marketplace. Once you’ve downloaded the app, point it at the image above and watch the AJ2012 come to life. You’ll be able to break down the shoe’s innovative construction and find out which flight system is built for your game in augmented reality.
     
    Download the app through iTunes App Store HERE
    Coming soon to the Android Market.

    スタートアップインキュベーター·プログラム POS情報をARで可視化する試みを行う会社などが有り、新しい可能性を感じる。

    The NewMe Accelerator, a startup incubator program focused on underrepresented minorities in the tech industry, assembles a select group of tech entrepreneurs from all over the United States every year to participate in its 12-week Silicon Valley accelerator. NewMe is a residential program, meaning that the entrepreneurs all live together in a house for three months to brainstorm and hack on their respective projects — “eating, sleeping and drinking our startups,” as NewMe puts it. Along the way, mentors such as Mitch Kapor, Vivek Wadwha, Ben Horowitz andothers stop by the NewMe house to provide advice, insight and inspiration.
    NewMe’s Class of 2012 startups, in the order in which they appear:

    AgLocal
    Founded by Naithan Jones, it’s a web and mobile marketplace that connects regular consumers with local farms that supply meat.

    Butlr
    Founded by Andre Gabriel, it’s a social shopping game that lets you buy real-world items with virtual currency.

    PictureMenu
    Founded by Christopher Lyons, it brings photo-rich restaurant menus to diners’ smartphones, aiming to eliminate paper menus entirely.

    Helpr
    Founded by Tendekai Muchenje, it allows users to make customer care inquiries through a social media-enabled web app, rather than through the typical telephone help line.

    Kairos
    Co-founded by Amanda McClure and Brian Brackeen, it has developed a new way for retail companies to report sales data and point-of-sale analytics using facial recognition and augmented reality technology.

    Modul.us
    Founded by Rachel Brooks, it is a software platform that enables any e-commerce company to allow their customers to customize and live-render products on the web.

    Ubi Video
    Founded by James Norman, it is a multi-platform video delivery solution that allows users to watch cross-platform video through one portal, and easily discover new things to watch.

    (via http://www.garretsgeeks.com/?p=412)


    QRcodeベースのARプラットフォーム。onvertを試してみた。利用者は、onvertアプリをダウンロードし、QRCodeをアプリで読み取る。そして、画像マーカーにカメラをかざす。3Dモデルが表示され、設定しているURLのサイトへ移動できるというものです。無料で利用できるので自分でも作ってみました!
    onvertをインストール後、onvertが起動したカメラ画面でQRCodeを読み取り、私のブログのプロフィール写真にかざしてみてください!

    AR platform & application program of QRcode base. I tried onvert. The user downloads the onvert application program, and reads QRCode by the application program. And, the camera is held up in the image marker. 3D model is displayed, and it is possible to move to the site of set URL. Even I made it because I was able to use it free of charge. 
    Please read QRCode on the camera screen where onvert started after installing onvert, and sit in the photograph of my blog’s Profile. 



    AppStore
    http://itunes.apple.com/us/app/onvert/id504522952?ls=1&mt=8
    Google Play
    https://play.google.com/store/apps/details?id=com.onvert.viewer

    Official Site
    http://onvert.com/

    Artticle  http://www.albofish.co.uk/getting-started-with-augmented-reality/
    セオドライトHDは、コンパス、GPS、地図、ズームカメラ、距離計、二軸傾斜計を組み合わせた多機能の拡張現実アプリ。電子ビューファインダーのように、位置、高度、方位、範囲、およびiPadのライブカメラ画像上の傾きに対してアルタイムに情報をオーバーレイ表示する。

    用途は無限であり、アウトドアスポーツ、ハイキング、ボート、ハンティング、ゴルフ、観光、写真撮影、およびナビゲーションに最適です。また、測量、地質学者、建築家、エンジニア、軍人、スポーツなど様々なフィールドで使用され、世界中の探索と救助隊員をフォローしているようです。アプリはiTunesで何度も紹介されており、米国と英国のアプリケーションストアのナビゲーションアプリの販売では第1位だったようだ。セオドライトHDはiPad 2と新しい第3世代のiPadで動作する。iPad3の新しい高解像度Retinaディスプレイを活用するために改善されたとのことだ。




    Theodolite HD is a multi-function augmented reality app that combines a compass, GPS, map, zoom camera, rangefinder, and two-axis inclinometer. Theodolite overlays real time information about position, altitude, bearing, range, and inclination on the iPad’s live camera image, like an electronic viewfinder. Uses are endless, and the app is great for outdoor sports, hiking, boating, hunting, golf, sightseeing, photography, and navigation.

    Theodolite is used in the field by surveyors, geologists, architects, engineers, military personnel, competitive sportsmen, and search and rescue workers around the world. The app has been featured numerous times in iTunes, and has been the #1 selling Navigation app in the US and UK app stores.

    Theodolite HD works on the iPad 2 and new 3rd generation iPad. The app has been graphically mastered to take advantage of the new high resolution Retina Display on the 3rd generation iPad.

    (via  http://www.hrtapps.com/theodolitehd/)
    あちらこちらの出現するコインをゲットする、マリオのようなARゲーム。


    If you’ve ever envied Mario’s ability to pluck coins from thin air, Borglar has an augmented reality app for you.

    At first look, Borglar is a game that superimposes boxes, medallions and other virtual items over the real world as seen through a mobile device. Rather than just scatter them around, Borglar uses the device’s geolocation capabilities to place these objects on specific GPS coordinates that are relevant to where the gamer physically is.

    That’s when the app transcends the land of Mario, however. Borglar works with retailers and other businesses to make those virtual items worth something: an in-game powerup, a discount on a purchase, a downloaded song, or any of the other ideas the Borglar team came up with while talking with South by Southwest attendees.

    In other words, Borglar puts a rather literal angle on brand visibility, while combining a touch of geocaching and gaming to the concept of social check-ins.

    (via & more http://www.dmwmedia.com/news/2012/03/23/augmented-reality-turns-consumers-into-borglars-with-video)

    ジャージー島観光を訴求するためにARの技術を使用。


    Sheard&Hudson Creative is at the forefront of a digital revolution that is about to change the way we all view media. 

    Sheard&Hudson Creative have partnered with Aurasma to launch an Augmented Reality experience for Jersey Tourism. Jersey is an island within the Channel Isles, located 100 miles south of mainland Britain, just off the French coast, has an unspoilt coastline, 45 miles of impressive countryside and a vibrant and cosmopolitan capital.

    Jacqui Sheard, partner at Sheard&Hudson Creative says " This is an exciting development for Jersey Tourism, it enables us to offer them the opportunity to have a fully integrated campaign linking all the key elements of their Marketing together. 

    (via YouTube by  )
    Clinique が、スマートフォンを使用した AR advertising campaign を実施

    http://blippar.com Clinique goes even further with a little blippar magic. Discover the power to even skin tone and find out what makes other Women feel better!

    (via YouTube by  )

    Leading premium cosmetics brand Clinique launched its first ever mobile augmented reality advertising campaign, bringing the print ads for its Even Better foundation range to life with a range of extra information on people’s smartphone screens.

    This includes vox pop videos which show how women can feel ‘even better’ using the foundation, and links to Clinique’s Even Better Makeup and Even Better Clinical TV ads. Everyone who used the Blippar app to locate their nearest store selling Clinique products received a free 5-day supply of custom-fit foundation.

    (via http://blog.blippar.com/mobile-augmented-reality/clinique-launched-its-first-ever-mobile-ar-advertising-campaign/)

    既に事例は幾つか出てきているので、JavaScript でARを実現しているという点は特に珍しいことでない。しかし、利用されるための敷居を下げることができるため、注目すべきであろう。



    Last week, Kevin gave us the lowdown on the exciting new getUserMedia device API coming to browsers in the near future, partly thanks to the WebRTC specification (the set of JavaScript APIs for Real Time Communication). I can guarantee you we’ll be seeing more webcam and microphone-related experiments over the coming months!

    Apart from the classic “Photo Booth” style apps we’re going to see lots of motion tracking and augmented reality experiments — and natively in the browser. Combine that with 3D graphics via WebGL and wow, imagine the possibilities…

    So here are a couple of cutting-edge experiments that show off what will soon be possible. The first comes from the always awesome HTML5 Rocks website, run by Google. Check out this demo of motion tracking which uses a pre-recorded video instead of a webcam as the source. Or try out the real thing if you have Google Chrome Canary installed and have printed out the AR marker:

    (via  http://creativejs.com/2012/03/augmented-reality/)

    ノースイーストが、位置情報系のARアプリを開発したとのこと。キャンペーンや宝探しゲームなどで使えるようだ。

    Virtuteq’s ‘augmented reality’ technology allows smartphone users to see information about their location through photos, videos, audio and 3D models, and even obtain directions.

    It has been made possible with the support of Newcastle Science City, and is the work of Paul Smith.

    At the University of Sunderland and Leeds Trinity, students are now using Virtuteq’s technology to find facilities on campus, and the company is currently working with local museums to provide an interactive guide that allows visitors to have exhibition information at their fingertips.

    The technology can also be used to deliver discount vouchers for food, location maps with a ‘take me there’ functionality, and even treasure hunts for children.

    Paul is looking to secure investment to take the company international, and to market the product to a wide range of potential users including local authorities and tourist attractions.

    He said: “As far as I am aware there aren’t any other companies in the North East or even the UK doing exactly what we are doing.

    (via & more http://bdaily.co.uk/news/technology/21-03-2012/north-east-firm-pioneer-location-intelligent-mobile-product/)

    こちらが授業風景。いいですね~


    On March 14, we were present at the School of Design of the Italian university 'Politechnico di Milano'. Here we hosted a workshop as part of the course Augmented Reality & Mobile Experience. Eighty-six students will learn all about this subject in the following semester. They participated in our creative hands-on session as an introduction to this course.

    During the four-hour workshop, our CEO Ronald Lenz introduced them to the subject of location-based storytelling and augmented reality. The student teams also brainstormed to come up with a creative concept for which they could use the 7scenes platform. Afterwards they learned how to create Scenes on our platform.

    Some videos of the student presentations are available on the AR & ME blog.

    (via & more  http://7scenes.com/2012/03/creative-concepting-in-milan/)
    ビジネスブックで利用された、LayarのビジョンベースAR。いわゆる、本の中の写真や絵をスマートフォンアプリのカメラで表示すると動画が表示されるというもの。


    Check out Brand Expedition, a new book from entrepreneur Martijn Arets in which he pays visit to 20 top European brands. Scan the pages of the book with Layar to view bonus videos!

    (via YouTube by  )

    In 2011, author, Martijn Arets, visited 20 inspiring companies around Europe to learn how to build a better brand. The stories and lessons he learned became the book Brand Expedition

    What Martijn set out to do was to visit these companies and understand them better. This became reality when he quit his job and went on the road to interview CEO’s, founders and brand managers. He captured his findings on video and shared his experiences by blogging and tweeting while on the road. At each stop, he requested that each CEO ask the next CEO a question on video. To engage more with his growing audience, Martijn asked them to help pick out which company to visit next.  

    (via http://www.layar.com/blog/2012/03/19/Inspirational_Business_Book_Makes_Great_Use_of_Layar/)

    "The technology of the Augmented Reality is special" and "Making digs into one's purse " are that there are quite a lot of people who think. However, it is not already such a situation. 
    Everyone can be easily made with smart phone (iPhone/Android) if it is a range enjoys with your of you own family and the friend and it handle it. 
     
    The attempt of Mr. @i_ssk is a case where AR is used very near oneself. It used it to support daughter's studying French. When the camera is held up on the card to which word "Flower" is written by starting AR application program "Aurasma Lite", the photograph of the flower is displayed. It is possible to talk at the same time possibly. Thus, it is a wonderful case where AR can be used at the drop of a hat in life. 

    「拡張現実の技術って、特別なものでしょ?」「作るのも使うのも、お金がかなりかかるんでしょ?」って思っている人がとても多いことでしょう。しかし、既にそのような状況ではありません。
    自分や自分の家族や友人と楽しむ範囲であれば、スマートフォン(iPhone/Android)を使って、誰でも簡単に作ることも使うこともできます。

    @i_ssk さんの試みはとても身近にARを使っている事例です。娘がフランス語を学ぶことを支援するために、利用しました。「花」という単語が書かれたカードに、ARアプリ「Aurasma Lite」を起動してカメラをかざすと、花の写真が表示されます。もしかしたら、同時に喋らせることもできます。このように、生活の中のちょっとしたことでもARが活用できる素晴らしい事例です。




    How Aurasma helps in teaching French to my daughter !
    Augmented Reality (AR) is a concept wherein real life entities are augmented with additional artifacts like video/images/text when the camera is pointed at them. Aurasma Lite is a nice app to create your own AR world.

    (via & more http://ssklogs.blogspot.jp/2012/03/how-aurasma-helps-in-teaching-french-to.html)
    マイクロソフトはかなり真剣に拡張現実の技術について取り組んでいる。ゲームの世界ではXBOX Kinectで有名だだが、この技術はゲームの世界に留まることはない。この特許申請もその1つだといえる。



    Microsoft appears to be taking augmented reality pretty seriously. The software giant has a pair of new patents that were discovered by Patent Boltthis week, detailing projector eyewear technology for use with a game console like the Xbox 360 and with future mobile devices. 

    The first patent describes a full-on helmet with attached, visor-like eyepieces and appears to be intended for Xbox gamers, according to the blog. The second reveals eyewear that resembles a pair of sunglasses—that's the tech Microsoft would attempt to integrate into future smartphones, media players, and other mobile devices, so it makes sense that it comes in a form that people might actually want to wear out in public.
    The trouble with compact display systems built into goggles or eyeglasses like the ones Microsoft appears to be building, Patent Bolt notes, is that "the human eye can't focus on images less than a few centimeters away." This means the interface has to present a "virtual image" that appears to the eye as if it's actually further away than on the screen-slash-eyepiece where it really lives.
     
    Microsoft's solution is to use a virtual-image projector that "comprises a laser configured to form a narrow beam, first and second dilation optics [each with a diffraction grating], first and second redirection optics, and a controller," according to Patent Bolt.
    (via & more http://iblog-tecknova.blogspot.jp/2012/03/microsoft-patents-virtual-reality.html)
    The page of the dinosaur of the picture book is held up with iPad. AR game that selects picture and shadow respectively, and applies it. 

    iPadで絵本の恐竜のページをかざす。絵と影をそれぞれ選択し、当てるARゲーム。

    See the Dino Match Augmented Reality Game from Rocks In My Socks in action! Learn more about Rocks In My Socks Book at www.RocksInMySocksBook.com.

    (via YouTube by )


    Shoppers Stop というスマートフォン向けアプリケーション。効果が分かり易く説明されているビデオ。ショーケースとのことだ。紙媒体広告からきっかけとして画像認識と拡張現実技術を使用することはとても効果的だ。

    1、新聞広告に印刷されたQRcodeを、スマートフォンに予めインストールしたQRcodeリーダーで読み取る。
    2、アプリケーションがインストールされたら、アイコンをタップして実行。
    3、ARアプリが起動しカメラモードになるので、新聞広告にかざす。
    4、新聞のページがARでめくられ、タップするとその商品が販売されているWebサイトが表示される。
    5、商品を選択してもらい、購入へ。

    ---
    Application for smart phone named Shoppers Stop. The effect is comprehensible and the explained video. I hear that it was a showcase. It is very effective to use the image recognition and the Augmented Reality technology from the paper medium advertisement as a chance. 
     
    (1)The QRcode leader who installed it in a smart phone beforehand reads QRcode printed on the press advertising. 
    (2)If the application is installed, the tap is done and the icon is executed. 
    (3)It sits in the press advertising because the AR application program starts and it becomes a camera mode. 
    (4)The page of the newspaper is turned over with AR, and when the tap is done, the Web site where the commodity is sold is displayed. 
    (5)The commodity is selected, and it will buy it. 

    This year at the Shoppers Stop up to 51% off sale, we created a unique shopping experience. Download the app from http://bit.ly/GHsN4D and point it at the ad here http://bit.ly/GHsWFl to discover the secret offers we've hidden inside. Point your device at any ad to watch the offers unfold. Available at the App store and Android Market.

    This application is no longer in use. This video is just a showcase.

    (via YouTube )
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