Paul Jacobs, the CEO of Qualcomm on stage during the Uplinq Keynote
[Uplinq] Dr. Paul Jacobs, Qualcomm?s CEO, has introduced mobile computing as a ?force of social change?, as he referred to the recent events in the middle east during which people ?armed only with mobile phones? could document facts on the ground and share them with the world, instantly.
And that?s only the beginning. Qualcomm estimates that data usage will grow by up to 12X by 2015. The future will be dominated by both HSPA+ and LTE networks it seems. Both networks are powered by Qualcomm technologies.
Yet, Qualcomm reminds the Uplinq attendees that feature phones (?non smartphones?) will still represent 500M units in 2015. Although they are not sexy this segment still represents a huge opportunity in the industry. Paul Jacobs calls developers to cease their ?moment? and build apps that can reach ?hundreds of millions?.
(via & more http://gilawistle.typepad.com/blog/2011/06/qualcomm-keynote-uplinq-2011-1.html)
- Race winning Audi Le Mans cars using the camera on your phone and a printed target, available to download or print from audi.co.uk/lemans *
- View stunning images of the cars, as well as all the latest team news and videos
- Follow the Audi team so you don’t miss a single overtake, corner or the checkered flag
- Get information on how competing teams are performing, with regular race news, updates and positions
- Detailed bird’s eye view of the circuit with information on every corner, chicane and straight.
- All the action as it happens from the official Radio Le Mans commentary service
- A detailed schedule of events so you don’t miss any of the action
- Review the stats from the race and see how your team fared
- Find the best route to Le Mans, with fast, scenic and coastal routes
- Access our library of new and historical footage made specifically for Le Mans 2011
*Augmented reality is only available on Apple devices with cameras (iPhone 3GS, iPhone 4, iPod touch 4th gen, and iPad 2)
(via http://www.realareal.com/audi-uks-guide-to-le-mans-2011-augmented-reality)
NutriSmart from HannesRemote on Vimeo.
It's definitely an interesting project, but I wonder how scalable it is: RFID has been at the threshold of mainstream augmented reality for years now without a major breakthrough
