Augmented Reality & Virtual Reality World | 拡張現実と仮想現実の世界

Combined Augmented Reality, Animation, Visual Effect, Dancing and Public Interaction in this Singapore National Celebration 2012.

If you’re lucky enough to be in London during the Olympics, chances are you’ve been overwhelmed by the flood of activities surrounding the 2012 Games. British newspaperThe Sun wants to help. Working with developers at Fuerte International, and with the augmented reality (AR) company Aurasma, The Sun has produced an interactive postershowing a map of the Olympic park, which, when viewed through an AR mobile phone app, unfolds into a three-dimensional model with detailed information on Olympic events.

REVEL is a new wearable tactile technology that modifies the user's tactile perception of the physical world. It can add a layer of artificial tactile texture to almost any surface or object, with very little if any instrumentation of the environment. As a result, REVEL can provide dynamic tactile sensations on touch screens as well as furniture, walls, wooden and plastic objects, and even human skin.

REVEL is based on Reverse Electrovibration. It injects a weak electrical signal into anywhere on the user's body, creating an oscillating electrical field around the user's skin. When sliding his or her fingers on a surface of the object, the user perceives highly distinctive tactile textures that augment the physical object. Varying the properties of the signal provides a wide range of tactile sensations.

(via YouTube DisneyResearchHub)

Enid Burns for redorbit.com – Your Universe Online

Disney has a long history with augmented reality, beginning with some of the attractions in its theme parks. Now a Disney unit, Disney Research, is ready to present a number of new augmented reality technologies later this week in Los Angeles at SIGGRAPH 2012, the International Conference on Computer Graphics and Interactive Techniques.

The first technology Disney plans to present is REVEL technology. Developed by Disney Research in Pittsburgh, the technology uses reverse electrovibration to provide tactile feedback to a touch screen or even ordinary objects. The technology will provide haptic feedback to games, apply texture to projected images on surfaces, and even create “please touch” museum displays. Reverse electrovibration can also help the disabled by projecting texture onto walls to provide direction signals or provide other information.

redOrbit

(viaYouTube by F1sTDaCuFFs )

This augmented reality 3D verison of the Curiosity Mars Rover was made with a free iOS App called Spacecraft 3D:

NASA's Spacecraft 3D is an augmented reality (AR) application that lets you learn about and interact with a variety of spacecraft that are used to explore our solar system, study Earth, and observe the universe. Using a printed AR Target and the camera on your mobile device, you can get up close with these robotic explorers, see how they move, and learn about the the engineering feats used to expand our knowledge and understanding of space. Spacecraft 3D will be updated over time to include more of the amazing spacecraft that act as our robotic eyes on the earth, the solar system and beyond!

Download the app:
http://bit.ly/NhxLo4

ナショジオＡＲ（拡張現実）日本初上陸! 巨大恐竜や宇宙飛行士が湘南に登場! ナショジオとJ:COM が共同イベント開催 2012年8 月25 日（土）＆26 日（日）テラスモール湘南

イベントでは、巨大スクリーンに恐竜やイルカ、宇宙飛行士などが登場します。会場に設置されたカメラを通して同じスクリーンに自分の姿が映し出され、スクリーン上で生きた恐竜やイルカなどが自分の周りを動き回っているような体験が出来ます。本イベントでは、日常生活にはない非現実の世界を体験頂けます。今回のナショジオAR 企画は、既に世界中で実施され、人気を博したイベントで、日本初上陸となります。

株式会社エヌ・ティ・ティ・ドコモ東海支社とNEXCO中日本が、AR（拡張現実）技術を活用した新東名高速道路の商業施設「NEOPASA（ネオパーサ）」の情報を提供するAndroid向けアプリ「NEXCO中日本サービスエリアARガイド」を8月6日にリリースすると発表した。ダウンロードは無料。

「NEXCO中日本サービスエリアARガイド」は、Android端末のカメラを進行方向にかざすと、画面上に目の前の景色とともに「NEOPASA」の場所をARアイコンとして表示してくれるというもの。表示されたアイコンをタップすると、店舗の営業時間などの施設情報に加え、グルメやお土産などのオススメ情報や、施設内で利用可能な割引クーポンを取得できる。対応する商業施設はNEOPASA駿河湾沼津（上下）、NEOPASA清水（集約）、NEOPASA静岡（上下）、NEOPASA浜松（上下）の計7個所。

(via http://vsmedia.info/2012/08/04/nexco/)

Alternate Reality: Is it Real? from CommNexus on Vimeo.

Augmented Reality (AR) is a new technology that's promising to change the way we interact with the world. The technology combines elements from the physical and the virtual world to create new experiences at home, in business, on the go, and in between. While we've heard about the exciting applications to come, few have materialized. But at this CommNexus consumer electronics SIG event, two companies actively involved in AR, Qualcomm and Wowwee, will show us the new products they are creating, talk about what's really coming, and discuss the challenges the technology faces. You'll have a chance to ask questions and learn much more. Join us for this exciting introduction to Augmented Reality. It may change the you think about the virtual world and the real world.

Augmented reality is the technique of overlaying graphics on a real-world image so that the graphics enhance and re-contextualize the scene.  This feature is unique in the way it interacts with the user on a more fun and informative level.

“Digital signages with customised augmented reality feature would surely revolutionise the retail ecosystem. Earlier mobile phones were seen as an option and some carried it as a status symbol. But now mobile phones have become a necessity. Similarly a merchandiser without this ‘augmented reality’ feature will definitely lose out on the business from the early adopters of this technology as this will be a necessity in the near future,” added Mr.Falaknaz.

“The objective of augmented reality is to add information and meaning to a real object or place. Unlike virtual reality, augmented reality does not create a simulation of reality. Instead, it takes a real object or space as the foundation and incorporates technologies that add contextual data to deepen a person’s understanding of the subject. Customers can try out a watch on their wrist, check out a costume or find out about promotions, submit feedback on products, read customer reviews, view past purchasing histories and share what they have discovered with their friends via social media and mobile phone integration. Augmented reality is a win-win situation for both the merchandiser and also the customer. This is an ideal solution when you look at the number of global brands in the region,”
said Mr. Abdul Rahman Falaknaz, Chairman of IEC.

The ‘SGI 2013′ show will be held from January 20th to 22nd at the Dubai International Exhibition Centre. Over 400 exhibitors from across 30 countries were present at the show in 2012.

Source Article from http://www.ameinfo.com/digital-signages-augmented-reality-feature-redefine-308275

Koozyt, Inc. has taken charge of the production space at the Biohazard CAFE & GRILL “S.T.A.R.S” [J] (Biohazard is the Japanese version of Resident Evil) which has opened on the 7th floor of the Shibuya Parco Part 1.  They are developing projection mapping which freely uses multiple super small focus projectors, the first attempt in the world to have this type of installation inside a restaurant.

(via http://web2asia.blognhanh.com/2012/08/koozyt-heads-up-production-space-at.html)

Display light passes through the small central optic which, in combination with the eye’s normal optics, focuses the display light onto the retina. The display light that falls on the outer portion of the contact lens is blocked by the outer filter to prevent it from interfering with the view of the display.

Ambient light from the environment is able to pass through the outer filter. This light enters the pupil and is focused onto the retina. Almost half of all consumers benefit from a lens prescription so this is incorporated into the lens. Light from the environment that passes through the center focusing optic is first defocused and is then blocked by the center filter preventing this defocused light from interfering with the wearer’s normal view of the surroundings.

(via http://innovega-inc.com/new-architecture.php)

Looking for a cool spot to take the family? Head to air-conditioned OMSI and check out this new display that uses cutting-edge technology to show how new cars are engineered and built …At OMSI’s new “Autovation” exhibit, parts of this car’s body frame are revealed on request by digital tablets.

Learn how to Blip a Budweiser Blippable image from The Confluence on Vimeo.

Budweiser racing and NASCAR driver Kevin Harvick go into high gear as they team up with Blippar, an innovative new augmented reality technology out of London, for their U.S. launch. Blippar is a FREE app on mobile devices that allows real world items to come to life in an exciting interactive virtual world.  For the 2012 NASCAR Sprint Cup Series season, when fans view the Budweiser logo through the Blippar app on a mobile device, a vivid new world appears giving fans the chance to take their picture with NASCAR driver Kevin Harvick and enjoy interactive material and behind-the-scenes video content of Kevin Harvick. Fans will be able to interact with the Budweiser logo on beer cans, packaging, posters and images on the internet.

To begin the fun, simply download the FREE Blippar app to your mobile device (Android, Iphone or Ipad) and begin viewing the Budweiser logo through your screen to watch it magically come alive!

(more http://www.theconfluencegroup.com/ab_assets/)