『中日AR』は、中日新聞、中日スポーツ、北陸中日新聞、日刊県民福井の紙面をはじめ、屋外に用意された対象物などにiPhoneをかざすことで、動画や音声ガイドなどが流れるニュースアプリ。
『東京AR』は、東京新聞、東京中日スポーツがアプリに対応。都内の情報などをより詳しく知ることができる。なお、どちらも動画表示中に画面をダブルタップすることで、ターゲット画像からカメラを離した状態でコンテンツを閲覧することが可能だ。
4one4 Real Estate are pleased to announce that the next big step forward for print advertising within the real estate industry has arrived in the form of Augmented Reality! From now 4one4 will be loading digital content into all their print advertising which will be accessible via an application called Layar which is available now in the app store and Google Play.
Using the Kinect Camera to investigate the Mayan Temple of Cabal.
(via & more YouTube by INDG3D )Please visit: http://www.indg.com/mobile-ar-app-platform/
DISCOVER PRODUCTS AS IF YOU JUST BOUGHT THEM
Digital touchpoints have become crucial to reach consumers while they research and select products. In fact there may be only one hurdle left to turn digital commerce into the number one sales outlet: building online buying confidence. Thus far digital commerce has been mainly effective for buyers that were already motivated and confident. To drive the other 80% of consumers to action, brands are putting their products more and more into a personal context (i.e. display furniture in the context of styled living rooms). The most effective approach is to allow consumers to view what products would really look like in their own home. This is where INDG's Augmented Reality app platform comes in.
(via YouTube NewMediaConsortium )In this video, Sergio Martin explains his NMC Summer Conference poster, which examines trends in technology (2004-2015) that correspond to long-term predictions of the Horizon Report. This poster is especially relevant to mobile users, due to the rapid impact of many educational technologies, like augmented reality. The analysis, which focuses on educational applications, offers guidelines to those investing in new research areas.
In collaboration with Terence Clark, Matthew Betts, and Andrea Gilchrist of the Canadian Museum of Civilization, Assistant Professor of Digital Humanities in the Department of History Shawn Graham's First Year Seminar 1405a, 'Digital Antiquity' class produced an augmented reality pop-up book of artifacts from the museum's storerooms.
Graham has used the platform 123D Catch to transform one-dimensional images into three-dimensional models, and then the Junaio augmented reality browser, from an otherwise ordinary book into an intimate, three-dimensional experience that allows the viewer to interact with the artifact as an object, as if they were viewing it firsthand. All you need is a Smartphone.
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Watch Graham give a demonstration, discuss Augmented Reality, and describe the experience of implementing this project in a First Year Seminar
Watch as Augmented Reality technology is used to create an animated 3-D product model with experiential details that are simply not possible to express with print advertising alone.
(via YouTube by etipsmobile )SPECIAL FEATURES
★ STOP CARRYING BOOK GUIDES!!!
★ 100% OFFLINE TRAVEL GUIDE
★ AUGMENTED REALITY - AR
★ OFFLINE METRO MAP
★ ZOOMABLE 100% REGIONAL OFFLINE MAPS: Tokyo, Nikko, Yokohama & Kyoto
★ PICS GALLERY
★ LOCAL AUDIO
★ GPS CAPABLE
★ INTERACTIVE POINTS OF INTEREST on the maps showing public bus stops, restaurants, pubs, hotels, hospitals, museums, theatres, and many others.
★ DAILY BASED ITINERARIES
★ BUDGET BASED HOTELS & RESTAURANTS
★ WHERE, WHAT & HOW TO SHOP
★ NIGHTLIFE ACTIVITIES
★ CITY TIPS, MOVING AROUND, COMMUTING
★ SAFETY TIPS
★ IPHONE, IPOD TOUCH & IPAD COMPATIBILITY
http://www.etips.com
2012年6月15日 日本最大の玩具見本市「東京おもちゃショー２０１２」が、東京ビッグサイト（東京都江東区）で始まりました。日本国内外の１４４社が約３万５０００点の商品を展示していま
す。レゴ スター・ウォーズ。拡張現実（Augmented Reality）の店頭ディスプレイ。
↓レゴ スター・ウォーズのホームページ
http://starwars.lego.com/ja-jp/default.aspx
"Tokyo Toy Show 2012" Japan's largest toy trade show June 15, 2012, began with (Koto-ku, Tokyo) Tokyo Big Sight. 144 companies inside and outside Japan have exhibited the products of 35,000 points.LEGO STARWARS , Augmented reality display over-the-counter.
Homepage of LEGO Star Wars ↓
http://starwars.lego.com/en-us/Default.aspx
(via YouTube by isdgovhk )The largest exhibition of national cultural relics from the Qin Dynasty will be held at the Museum of History from July 25 to November 26, as part of celebrations for the 15th anniversary of the Hong Kong Special Administrative Region.
It will showcase 120 items, of which nearly 40% are Grade I relics. Terracotta warriors and horses will be on display, and are the exhibition's theme.
Permanent Secretary for Home Affairs Raymond Young said it will be different from the museum's previous exhibitions on the Qin and Han Dynasties. "This exhibition will focus on the Qin Dynasty only. The relics on display will be introduced from a new perspective and presented in innovative ways."
The museum will use advanced multimedia and audio-visual presentation technologies, such as projection, digital animation, computer techniques and augmented reality technology to give visitors an interactive experience. (http://j.mp/ME2GKi )
(via YouTube by martinkovacovsky)For more infos visit: http://martinkovacovsky.ch
Tomi Ahonen explains why Augmented Reality is the Next Big Thing
A colourful, entertaining and educational talk that demonstrates some of the latest thinking and explains why augmented reality will literally change the way that we look at the world
Tomi Ahonen was rated the most influential expert in mobile by Forbes in January 2012. He released his twelfth book in 2011 and is the most published author in the mobile industry. Widely respected in the industry, Tomi is referenced in over 100 books.
Watch a presenter in a poster come alive and step into our real world! This innovative use of Augmented Reality (AR) by Digimagic Communications will definitely breathe life into static, printed posters and turn them into dynamic exhibits that engages your audience.
For more information, please visit digimagic.com.sg.
(via YouTube by digimagicians )
"A Moment in Time" opens this new chapter in living art with a reception at [seven-degrees]™ on Thursday, July 5, 2012, 6:00 PM - 9:00 PM. The evening includes a special encore presentation of Gourley's Liquescent, in 180 degree projection. The show continues at [seven-degrees]™ through August 31, 2012, and all around town through the Roark Studio App.
Using familiar Laguna Beach locations, Gourley, Celecia and Lance have created "Auras" - visual touch points that trigger the display of video and images from the exhibition on a variety of hand-held devices. The Roark Studio App, available free for iPhones, iPads, and high-end Android devices, illuminates these disseminated Auras (with locations identified on a map), as well as Auras that are integral to each piece of art in the show. These videos, slide shows, animations, or 3D objects continue to be available after the works are purchased to anyone, anywhere in the world, who has the Roark Studio App.
インドのAR事情...かなり熱いようだ。
The trend is fast picking up of brands taking the augmented reality route for campaigns. BestMediaInfo takes stock of how AR is delivering exciting consumer engagement options (Ananya Saha | Delhi | June 11, 2012)
Traditional advertising delivers. But it does not engage. Digital advertising delivers and engages, but it is not exciting enough. Games are exciting and engaging, but it is not ‘real’ enough. Enter Augmented Reality: engaging, exciting and high on deliverables.
An extension of virtual reality, augmented reality (AR) is a live, direct or indirect, view of a physical, real-world environment whose elements are augmented by computer-generated sensory inputs such as sound, video, graphics or GPS data. It is related to a more general concept called ‘mediated reality’, in which a view of reality is modified by a computer. As a result, the technology enhances one’s current perception of reality. According to the industry, the trend of using AR to reach out to the ‘butterfly consumer’ is on an upswing.
Even as India is late to catch up on the AR fad, brands are increasingly using the tool to create strong engagement options.
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Currently, AR campaigns are usually coupled with other digital campaigns. While there are no industry estimates about the size of AR industry, Tibrewala estimated that about 100 AR-based applications are developed in India every year. And with 3G prices dropping, 4G on the anvil and Smartphone and other mobile device sales picking up in India, and the fact that brands need newer tools to engage consumers, the number is set to swell. “AR today is expensive to develop, relatively unknown in the mainstream, and brands are using it tactically to break media clutter. However, fast-forward a few months and we’ll find that brands will create ways of using it as a means of not only grabbing attention but adding genuine value to the customer’s experience with the brand,” concluded Mallik.
(via & more http://www.bestmediainfo.com/2012/06/ar-comes-of-age-as-brands-seek-to-engage-consumers/)
Hundreds of San Franciscans and guests gathered at the Fairmont on May 31st to see a different kind of reality -- the Augmented Reality. The show of augmented reality startups span from satelite visions of the sky, to ability to see veins inside your body. Augmented reality is not a different reality, rather it is the reality you and I know, only with a better interface, so to say. The battle between the startups was over the best augmentation of our reality, plus a business model.
The winner of Life 3.o became Real5D. In the second place, Southern Stars wowed Life 3.o attendees with SkySafari. The third place was a tie between Evena Medical and
3DBin.
Other Companies Presenting: Smartsy, Tagwhat, Eye capture, Babelverse, IQ Engines, GeoCam AR, Circa, Sky Survey, Outer Body Labs
http://fundersandfounders.com/life-3-0-may-2012
(via YouTube by YellowHatSA )When the past meets the present, Warsaw Night of Museums, 18 May 2012
Action on behalf of Allegro Group for PZU - Polish Insurance Company.
Ladies and Gentlemen, may we introduce to you Sir Franciszek Ryx -- the valet of King Stanislaus Augustus.
He dropped in to have a photofun with you.
by YellowHat
www.yellowhat.pl
Augmented Reality gerçek görüntüler üzerine eş zamanlı olarak sanal objeler ve bilgiler eklememizi sağlar. Geliştirdiğimiz Augmented Reality uygulaması mimari taslakları klasik görüntüleme yöntemlerinden ileriye taşıyarak modelle birebir etkileşim kurmanızı sağlar. Duvarları, tavanları, çatıları kaldırın veya ekleyin yada modeller içerisinde gerçek zamanlı olarak bir gezinti yapın.
Pioneer introduces the new CYBER NAVI Car Navigation system in Japan
with the world's first Head-Up Display to project augmented reality
information in front of the windscreen.
