このブログは、拡張現実 及び 仮想現実 が使用された最新の情報と事例などを掲載しています。---This blog publishes latest information and the case where AR (Augmented Reality) and VR (Virtual Reality) are used, etc.
Kurt Mueller discusses mobile technology as it relates to content delivery and channel integration. "Fad or Rad?" details how quick response codes, augmented reality and optical recognition are changing the future of healthcare communications and speeding healthcare content delivery. Mueller describes mobile technology, optical recognition and augmented reality applications for the pharmaceutical and healthcare industries.
This pecha kucha styled presentation was originally delivered at the e-Patient Connections 2010 Conference presented by Kru Research. Mueller is the Chief Digital & Science Officer at Roska Healthcare Advertising.