Yardley, PA – Journal Register Company, a leading local news and information company, and parent company of the Times Herald, today previewed augmented reality technology the Company will use in the December issue of Connecticut Magazine.using their smartphone, readers of the December edition of Connecticut Magazine will be able to download a free junaio app from JRC partner metaio GmbH and point the phone at content in the magazine and will instantly receive additional, videos, photos, audio and more. Connecticut Magazine is the leading monthly glossy lifestyle magazine serving the Connecticut market.“this technology leverages the power of our print brands and provides the reader with a richer, more vibrant experience that is aligned with Journal Register Company’s Digital first business model,” said John Paton, Chief Executive Officer of Journal Register Company.
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http://www.vtcguru.com/2010/10/02/in-another-digital-first-initiative-journal-register-company-announces-augmented-reality-edition-of-connecticut-magazine/PR