われわれは今、誰が位置情報サービスの未来を支配するかを決めるかもしれない、きわめて重要なレースのまっただ中にいる。しかし、シリコンバレーお決まりの武器である技術力やネットワーク効果とは異なり、これは少々ローテクだ。要するにステッカーの話である。
サンフランシスコ中心部のデパート、メイシーズに行くと、玄関に目立つように貼られたステッカーが、Facebookでチェックインしてスペシャル特典を受けるよう誘いかけている。Facebookが特典サービスを始めたのがわずか一週間前だったことを考えると、お見事だといえよう。そして、これは今後起きようとしていることのほんの序章にすぎない ― このソーシャルネットワークが事業展開に本腰を入れるにつれ、他の多くの大規模小売店がFacebookステッカーを貼りまくりのを見ることになるだろう。
via & more Tech Crunch
http://jp.techcrunch.com/archives/20101111begun-the-sticker-wars-have/
via Second Times
http://www.secondtimes.net/news/japan/20101112_sekaicamera.html
This is a trailer for zGhost 2, an iPhone app that lets you see ghosts using the camera of your iPhone.
The iPhone camera is actually sensitive enough to pick up the low-glow of ectoplasm radiated by Ghosts. It works similarly to the nightvision setting of your video camera. See what's around you right now, that you can't see with your own eyes! Or perhaps you'd rather stay blissfully unaware...
トータルイマージョン社が、アドビとコラボとのニュース。トータルイマージョン社は、ここにきてFlash系のARにも力を入れ始めてる。すなわちD'FusionでのFlash連携が強化されたことになる。
Collaborative Relationship Seeks to Expand Reach and Utility of Augmented Reality Applications
“Teaming with Adobe will further demonstrate the power of AR to deliver engaging experiences that promote brand loyalty, open up new ways to reach consumers, and lead to new forms of monetization,” said Bruno Uzzan, CEO and co-founder, Total Immersion. “AR as a platform will scale and mature only with standardization and true accessibility, no matter which device the consumer is using. Our work with Adobe will go a long way toward achieving this goal by providing stronger integration with the Flash Platform.”
トータルイマージョンが、iPhone 4 に対応したフェイストラッキングを実現したようだ。使ってみたい機能だ。
iPhone4 AR App Uses Face Tracking – Enables Consumers to ‘Try on’ Glasses, Find the Right Look and Buy…on the Spot
Total Immersion (www.t-immersion.com), the global leader in augmented reality (AR), today unveiled a breakthrough mobile commerce application that uses AR face tracking to enable consumers to try – and buy – eyeglass frames directly from an iPhone 4.
“This is the most fully realized mobile commerce application ever to use augmented reality, and the first AR app in the m-commerce space featuring face- tracking technology, newly available on mobile,” said Bruno Uzzan, co-founder and CEO, Total Immersion. “Face tracking is ideally suited to purchases like eyeglass frames, where it’s essential to try before you buy. In this environment, the m-commerce experience is both more convenient and more satisfying for consumers and merchants alike. Product selection is virtually unlimited – and those with corrective lenses can keep them on through the AR fitting.”
via businesswire.com
http://www.businesswire.com/news/home/20101109005889/en/AR-Immersion-2010-Total-Immersion-Introduces-Augmented
ARMの新しいGPU "Mali T604 " は、同社が以前の5倍のパフォーマンスを発揮するという。サムスンがこの新しいGPU "Mali T604 " の使用権を持つ最初のパートナーとなるとのことだ。
今後のタブレットPCの進化が楽しみになる。
ARM has introduced a new GPU design called the Mali-T604, which the company says can deliver up to five times the performance of its previous Mali GPU.
As with other ARM products, such as the Cortex range of CPUs which power virtually every smartphone on the market, the ARM Mali GPU is offered as a licence so that chipmakers can place it onto a single chip solution expected to also carry an ARM CPU core.
The firm said that Samsung would be the first partner with access to the new Mali GPU.
via pcr-online.biz
http://www.pcr-online.biz/news/35125/ARM-introduce-unequalled-Mali-mobile-GPU
This work is a part of my thesis. This application will recognize two hands gestures.
Soundtrack is Eridani by BertycoX available at http://www.jamendo.com/en/album/66873
Jogo promocional baseado em Realidade Aumentada, Augmented Reality based advergame.
