Check out this industry first! When viewing their printed September issue of GQ through the "GQ Live!" app powered by Aurasma, readers will discover augmented reality content on both covers, in editorial page, and in every advertisement. Advertisements also come to life when viewed elsewhere, even on office buildings!
iTunes AppStoreで mue Alive! をダウンロード Google Playで mue Alive! をダウンロード
Breeding-Edge Technology comes to the Fashion Industry
As some of you may know, the last couple of weeks have been quite exciting for technology and fashion. While big hardware manufacturing companies were showcasing the latest mobile devices, tablets and gadgets at IFA 2012 and event all over the world, fashion designers have been deep diving into the Fashion Week events in New York, London and soon Paris.
In the last couple of years I have noticed an increasing interest from fashion designers and brands to bring more engaging experiences to consumers on their retail spaces and high end events. However, 2012 is pushing the expectations of what fashion and technology can do together.
(via http://www.yomiuri.co.jp/e-japan/toyama/news/20120913-OYT8T00015.htm)ＡＲは国内外での博物館の展示説明や、観光地の道案内用などとして導入が進んでいる。ミュージアムによると、県内の博物館などでは同館が初めて導入したという。 イベントは館内１０か所に設置されたキャラクターのパネルを、スマートフォンを通して見ると、そのうち２か所では画面上に悪役キャラクター「怪盗二十面相」が出現するという趣向。見つけた来場者には景品をプレゼントする。また、スマートフォンを使い、ＡＲで表示されるホタルイカ娘と記念撮影することも可能だ。
Whether you are looking for adventurous location-based gaming or want to discover a city differently -- the tripventure app presents a variety of tours and games. Storybased gameplay meets Augmented Reality.
tripventure reveals your city's secrets and turns your city into a playing field! Using your smartphone you'll see more than ever before, meet characters, solve riddles or find virtual objects. A museum becomes a crime scene, phone booths turn into a meeting places and landmarks into sites of action
The iTikes Map inspires passion for learning with real-world subjects and kid-friendly App content. With or without a device, kids can learn about dinosaurs, animals, the Solar System and more. With the App the learning expands with 3D interactive images, and animated facts. All the maps are augmented reality enabled adding an extra dimension of learning and excitement.
This video shows the result of a research project aimed at displaying 2D construction drawings (blueprints) in an augmented reality context. See more details
http://communities.bentley.com/
(via YouTube by BEAppliedResearch )
Sony's teaser video suggests it will be showcasing the new AR headset with front facing camera at the Tokyo Games Show on September 22nd 2012.
(via YouTube by retailrescuevideo )http://www.marketing.retailrescue.com/augmented_reality.htm Augmented Reality example from Volvo using an iPad / iPhone App. Augmented Reality is Real and is happening now. Want to learn how to use Augmented reality in YOUR business? Visit http://www.marketing.retailrescue.com and book into one of our Seminars. The potential for Marketing is much bigger than you realize.
http://abloud.blogspot.com/2012/09/iq2012.html - подробнее
Дополненная реальность. Мобильные приложения, основанные на технологии доступа к камере Vuforia от Qualcomm
The Autumn Book Club, exclusive to British high-street retailer WHSmith, features ten titles chosen by Richard and Judy. The Richard and Judy book club app, which is powered by Aurasma, will enable avid Book Club followers to view exclusive content by simply scanning the book cover with the new free app.
The Richard and Judy Book Club app uses Aurasma's ground-breaking augmented reality technology and allows readers to see Richard and Judy appear as if by magic on the cover of the books, reviewing each of the Autumn titles.
Users simply need to download the app which is free at the App Store and Google Play and scan the book cover. Links appear to buy the book there and then or find out more online.
ARworks prepared the mostly Augmented Reality Audi Q3 SG application for Singaporean Audi importeur, which was used as a key element of the launch communication of this new model. The app presents the new car in 3 different AR views and the registration for the test drive and details of the launch event is also part of the solution, which can be downloaded freely from the App Store or Google Play App market.
Store links: App Store Google Play
(via & more YouTube by ARworksReality )
(via YouTube by Chaya Jadhav )Magazines Dive Into Augmented Reality.
A growing number of magazines over the last several months have tapped into augmented reality with the goal of expanding the traditional print content experience with Web-based video or other electronic delivery. At Virtualmob we are taking the AR to the next level by integrating in app purchase, where by users can make a direct purchase with in the app. pls play the video above to see a demo.
